A breakthrough catalyst for a water-constrained world

Created by Kevin Murphy, Catalyst365 represents a new approach to unlocking the value contained within seawater.

For generations, the challenge has been clear:

The ocean contains almost unlimited water and valuable minerals, but the cost of separating those resources has prevented large-s

A breakthrough catalyst for a water-constrained world

Created by Kevin Murphy, Catalyst365 represents a new approach to unlocking the value contained within seawater.

For generations, the challenge has been clear:

The ocean contains almost unlimited water and valuable minerals, but the cost of separating those resources has prevented large-scale utilisation.

Catalyst365 provides a pathway to change that equation.

By reducing dissolved minerals and salt content in seawater, Catalyst365 creates opportunities for:

• more efficient desalination;
• mineral recovery;
• reduced environmental impacts;
• agricultural production in arid regions.

SAWI Water Innovation is proud to support the development and global market pathway of Catalyst365 as part of a broader mission to create practical, measurable water resilience solutions.

The collaboration between Kevin Murphy and Robert Manning brings together two complementary capabilities. Kevin Murphy is the creator of Catalyst365 — a technology platform designed to unlock new opportunities in seawater treatment, mineral recovery and sustainable agriculture. Robert Manning, Founder & Chairman of SAWI Water Innovation,

The collaboration between Kevin Murphy and Robert Manning brings together two complementary capabilities. Kevin Murphy is the creator of Catalyst365 — a technology platform designed to unlock new opportunities in seawater treatment, mineral recovery and sustainable agriculture. Robert Manning, Founder & Chairman of SAWI Water Innovation, brings experience in building strategic partnerships, connecting innovation with governments, industry and investors, and creating pathways for practical deployment. Together, Kevin and Robert are working to accelerate the journey of Catalyst365 from innovative technology to scalable global water resilience outcomes. The collaboration combines: Technology innovation → Market activation → Strategic partnerships → Real-world deployment 

Traditional desalination focuses primarily on producing freshwater.Catalyst365 introduces a broader circular model: 

Seawater → Mineral Recovery → Improved Desalination → Agricultural Opportunity

The opportunity is not simply producing water.

It is creating a circular water economy where freshwater generation, resource recovery and food prod

Traditional desalination focuses primarily on producing freshwater.Catalyst365 introduces a broader circular model: 

Seawater → Mineral Recovery → Improved Desalination → Agricultural Opportunity

The opportunity is not simply producing water.

It is creating a circular water economy where freshwater generation, resource recovery and food production can work together.

Seawater contains approximately 35,000 parts per million of dissolved salts and minerals, making it unsuitable for most terrestrial agriculture.

Catalyst365 facilitates precipitation of dissolved minerals, reducing mineral loading before downstream applications.

The treated water creates opportunities for:

• reverse osmosis desalination pathways;
• agricultural applications using salt-tolerant crops;
• circular resource recovery.

Recovered minerals create additional opportunities alongside freshwater production.

 The Catalyst365 proposition is designed around improving the economics and sustainability of desalination. The technology has been developed with the objective of:

Potentially allowing reverse osmosis systems to process treated seawater more efficiently.

Reducing mineral loading on membranes and d

 The Catalyst365 proposition is designed around improving the economics and sustainability of desalination. The technology has been developed with the objective of:

Potentially allowing reverse osmosis systems to process treated seawater more efficiently.

Reducing mineral loading on membranes and desalination infrastructure.

Turning dissolved seawater resources into potential commercial products.The Catalyst365 licensing material identifies:

• up to 85% precipitation of dissolved minerals;
• up to 4x reverse osmosis throughput potential;
• up to 40% energy reduction potential;
• application across 16,000+ reverse osmosis plants globally.

These figures represent the technology proposition requiring ongoing validation through commercial-scale demonstration.

  The ocean contains an extraordinary concentration of dissolved resources. Catalyst365 creates a pathway to explore recovery of valuable minerals while simultaneously addressing freshwater needs. Potential recovered resources include:

• magnesium;
• calcium;
• potassium;
• boron;
• other dissolved minerals.

The future opportunity is not simply extractin

  The ocean contains an extraordinary concentration of dissolved resources. Catalyst365 creates a pathway to explore recovery of valuable minerals while simultaneously addressing freshwater needs. Potential recovered resources include:

• magnesium;
• calcium;
• potassium;
• boron;
• other dissolved minerals.

The future opportunity is not simply extracting resources. It is creating a more circular relationship with the world's largest water resource.

  From seawater to sustainable agriculture

One of the most compelling applications of Catalyst365 is the ability to create lower-salinity water suitable for salt-tolerant agriculture. Australian saltbush species, including:

• Old Man Saltbush (Atriplex nummularia);
• River Saltbush (Atriplex amnicola);

are naturally suited to saline and arid envi

  From seawater to sustainable agriculture

One of the most compelling applications of Catalyst365 is the ability to create lower-salinity water suitable for salt-tolerant agriculture. Australian saltbush species, including:

• Old Man Saltbush (Atriplex nummularia);
• River Saltbush (Atriplex amnicola);

are naturally suited to saline and arid environments.Potential applications include:

• livestock fodder production;
• land rehabilitation;
• drought resilience;
• agricultural development in coastal arid regions.

The vision:Use the world's largest water resource to help create productive landscapes where water scarcity currently limits opportunity.

   SAWI Water Innovation’s role is focused on connecting innovation with real-world outcomes. Together, Catalyst365 and SAWI’s broader water resilience approach support:

Understand water chemistry, risks and opportunities.

Remove or manage unwanted contaminants and resources.

Create circular pathways from materials 

   SAWI Water Innovation’s role is focused on connecting innovation with real-world outcomes. Together, Catalyst365 and SAWI’s broader water resilience approach support:

Understand water chemistry, risks and opportunities.

Remove or manage unwanted contaminants and resources.

Create circular pathways from materials traditionally treated as waste.

Measure outcomes through evidence and transparent assessment.

Convert environmental improvement into economic and social benefit.

    Catalyst365 has potential relevance across water-stressed regions including:

• Middle East;
• North Africa;
• India;
• Australia;
• coastal arid economies.

The opportunity combines:

Increasing access to freshwater.

Recovering valuable minerals.

Supporting agriculture in challenging environments.

    Catalyst365 has potential relevance across water-stressed regions including:

• Middle East;
• North Africa;
• India;
• Australia;
• coastal arid economies.

The opportunity combines:

Increasing access to freshwater.

Recovering valuable minerals.

Supporting agriculture in challenging environments.

Reducing pressure from traditional desalination waste streams.

     Created by Kevin Murphy, Catalyst365 challenges the traditional view of seawater as a problem to overcome. Instead, it asks a different question:

What if the ocean is not the challenge — but the opportunity?

Through collaboration between Kevin Murphy and Robert Manning, Catalyst365 is being positioned to connect breakthrough innovation

     Created by Kevin Murphy, Catalyst365 challenges the traditional view of seawater as a problem to overcome. Instead, it asks a different question:

What if the ocean is not the challenge — but the opportunity?

Through collaboration between Kevin Murphy and Robert Manning, Catalyst365 is being positioned to connect breakthrough innovation with the partnerships, investment and deployment pathways required to deliver global impact. SAWI Water Innovation believes the future of water requires solutions that are:

• practical;
• measurable;
• circular;
• scalable.

Catalyst365 is a significant step toward that future.